News Release

Acoustiguide Inc. wins 3 MUSE awards; work is honored in 3 different categories: Audio Tours, Podcasts and Interactive Installations

May 20 2008

(New York) For the second consecutive year, Acoustiguide received three MUSE awards for outstanding achievement in museum media. This year, for the first time, Acoustiguide's work was honored in three distinct categories: Audio Tours, Podcasts, and Interpretive Installation. Acoustiguide is the only vendor to be honored across categories. The MUSE awards are given annually by the Media and Technology Standing Professional Committee of the American Association of Museums.


In the audio tour category, Acoustiguide received a Silver Award for Richard Serra Sculpture: Forty Years on behalf of its client, the Museum of Modern Art. The judges deemed the first-person narrative "a great match of form and subject," recognizing that "there is nothing flashy in the audio....and that's a strength." The artists' commentary was culled from three separate interviews Acoustiguide conducted in the summer of 2007, resulting in a tour that was the Museum's most listened-to in 2007. Listeners can access the Serra tour at:
http://www.moma.org/visit_moma/audio/2007/spec_exhib
/Serra/Serra_download.html


For its podcast, Beyond Baseball: The Life of Roberto Clemente on behalf of the Smithsonian Travelling Exhibition Service, Acoustiguide was honored with another Silver award. The judges remarked that the Clemente podcast is "engaging, informative, and inspirational," and noted that "the elegance of presentation and organization of themes, the compelling and inspirational stories, and the production values...let you lose yourself in time and place...and add up to a concise and excellent podcast series." the podcast may be found at:
http://www.robertoclemente.si.edu/english/virtual_movies.htm


In the interpretive interactive installation category, Acoustiguide received a Bronze award for its mobile multimedia program for the Detroit Institute of Art's centerpiece, Diego Rivera's immense Detroit Industry murals. The award was garnered alongside the Museum's other technology-based interpretation by Pentagram. The judges decreed that the interpretive technologies offer "an impressively diverse mix of experiences that are astutely matched...to differing goals and visitor outcomes." For a demonstration of the Rivera Court project, please contact Acoustiguide.


Acoustiguide Inc.'s CEO, Ted Vasquez, remarked: "We are thrilled that Acoustiguide's work across interpretive categories and platforms was recognized by a group of distinguished peers. Hats off to the educators and scholars who contribute their efforts to the widest possible dissemination of high quality content. We are proud to be among you."


About Espro Acoustigide:


Acoustiguide Inc. is the American subsidiary of the Espro Acoustiguide Group - a global developer, manufacturer and marketer of multi-lingual audio and multimedia content and hand held interpretive systems that are used in museums, cultural and visitor centers, walking tours and trade shows worldwide. The client base of the Group includes over 450 active sites, and comprises some of the world's best known museums and heritage sites, including the Museum of Modern Art in New York, the National Gallery of Art in Washington, the Orsay Museum and the Rodin Museum in Paris, the Imperial War Museum and Westminster Abbey in London, the Guggenheim Bilbao in Spain, the State Hermitage Museum in St. Petersburg, the Museum of Fine Arts in Vienna, the Israel Museum in Jerusalem, the Royal Museums of Fine Arts of Belgium in Brussels, the International Antarctic Centre in New Zealand, Jenolan Caves in NSW Australia, the Dresden State Art Collections in Germany and and the Forbidden City in Beijing. For further information, please visit our website at www.acoustiguide.com