Coverage

"Espro-Acoustiguide's multimedia interpreting systems are deployed at numerous museums worldwide. It is also the company that developped the advanced, modern system deployed at (NY) MoMA.

Espro-Acoustiguide not only provides the technology, but also the content. "We've carried out a great deal of research" says Shmuel Shalem, CTO of Espro-Acoustiguide and one of Espro's founders, "and I think we just might arrived at the right amount of insreting and appealing multimedia content that should be inserted in the player, so that it would attract the visitors but would still not distract them from the real thing - the exhibition".

"Multimedia players help attracting new audience that was hard to attract in the past" he says - "children. The Tel Aviv Museum of Art, for example, is offering a special tour for children with our latest generation of players, the Opus. this includes a touch screen and multimedia content that the children at the museum, so we have seen, relate to".